An autonomous AI agent platform: you give an agent a goal in plain English and it plans, uses real tools, and delivers the finished work.

Is there a free plan?

Yes. Actus has a free plan to get started, with paid plans that add higher limits and advanced features like scheduled automations and team workspaces.

Can agents run automatically on a schedule?

Yes — agents can run hourly, daily, or on a custom cadence, so routine work happens automatically without you starting it each time.

How is Actus different from a chatbot?

A chatbot replies with text. An Actus agent takes action: it uses real tools to research, write, build, and send, then returns a finished deliverable instead of just advice.

Do I need to know how to code?

No. You describe your goal in plain English and the agent plans and executes the steps. Agents can write and run code when a task needs it, but you never have to.

Do I stay in control of what an agent does?

Yes. Irreversible actions require your approval, every run has budget and step limits, and each step is logged so you can see exactly what happened.

← Back to Blog

AI Lead Research Without Generic Lists

Actus · October 1, 2026

AI lead researchlead generationprospectingsales automationActus Agent

Lead research on a laptop

AI Lead Research Without Generic Lists

A list of company names is not a lead generation system. Useful research connects a real business, a relevant need, credible evidence, and a next action.

Define the ideal prospect

Start with geography, industry, size, services, visible buying signals, and exclusions. A Southwest Florida website agency might focus on contractors, HVAC companies, remodelers, salons, movers, and other service businesses. The criteria should be specific enough that two reviewers reach similar decisions.

Research the business context

An agent can inspect a website, directory profile, service pages, social presence, and public contact paths. It can identify whether the company has a central website, clear service pages, proof, booking options, and a usable inquiry path. Every observation should be tied to the source.

Qualify before enriching

Do not spend time enriching every company equally. First remove duplicates, irrelevant industries, businesses outside the territory, and companies that clearly do not fit. Then research the best candidates more deeply.

Turn evidence into relevance

A personalized message should explain why the outreach is relevant. “Your website is bad” is not evidence-based. “Your project gallery is strong, but the gallery page does not show a clear estimate path” is specific and actionable. The recipient can verify it.

Build a repeatable workflow

The process can be: discover, filter, inspect, record evidence, score fit, prepare a tailored angle, and route for review. Actus can help coordinate these steps and preserve progress across longer runs.

Conclusion

AI lead research works when it improves judgment instead of manufacturing volume. Define the ICP, inspect real context, record sources, and give every qualified lead a reason for the next step. Learn more at https://actusagent.cc.