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Guides, updates, and stories

What we're building, and what we've learned building it.

Actus Agent vs Make.com: When to Choose Agents Over Automation Platforms

September 29, 2026

Actus Agent vs Make.com: When to Choose Agents Over Automation Platforms

A practical comparison of Actus Agent and Make.com, with guidance on deterministic workflows, agentic tasks, and effective hybrid setups.

Actus AgentMake.comworkflow automation
Building Your First AI Research Workflow: A Step-by-Step Guide

September 29, 2026

Building Your First AI Research Workflow: A Step-by-Step Guide

A practical guide to building your first AI research workflow: defining questions, structuring output, and turning findings into recurring briefs.

research automationAI agentsbusiness intelligence
AI Agents for Marketing Automation: Beyond Email Sequences

September 29, 2026

AI Agents for Marketing Automation: Beyond Email Sequences

Learn how AI agents extend marketing automation beyond email sequences into research, personalization, qualification, and adaptive follow-up.

marketing automationAI agentspersonalization
How Ordinary People Can Use AI Agents for Content Creation

September 29, 2026

How Ordinary People Can Use AI Agents for Content Creation

Learn how ordinary people use AI agents to research, draft, and organize content while keeping their voice and maintaining final control.

content creationAI agentswriting automation
Five Common Mistakes When Building AI Agent Workflows

September 29, 2026

Five Common Mistakes When Building AI Agent Workflows

Five repeating mistakes operators make when building AI agent workflows, and practical corrections to improve accuracy and reliability.

AI agentsworkflow designautomation mistakes
Actus Agent vs Zapier: Choosing Between Agents and Rule-Based Automation

September 29, 2026

Actus Agent vs Zapier: Choosing Between Agents and Rule-Based Automation

A fair comparison of Actus Agent and Zapier, with guidance on deterministic automations, agentic workflows, and useful hybrid setups.

Actus AgentZapierworkflow automation
AI Website Audits for Small Businesses: A Practical Workflow

September 29, 2026

AI Website Audits for Small Businesses: A Practical Workflow

Learn how an AI agent can inspect a small-business website, organize evidence, and turn observations into a prioritized conversion plan.

website auditsmall businessAI agents

September 29, 2026

What Is Actus Agent? A Plain-English Guide for Business Operators

A plain-English explanation of Actus Agent, how it differs from a chatbot, and where autonomous workflows can help business operators.

Actus AgentAI agentsbusiness automation

September 29, 2026

How AI Agents Handle Multi-Step Lead Generation Without Human Handoffs

A practical guide to using AI agents for prospect discovery, research, personalized outreach, and follow-up while keeping humans in control of important sales decisions.

AI agentslead generationoutreach

September 29, 2026

Why AI Agents Need Clear Instructions More Than Advanced AI Models

Advanced AI models help, but clear instructions matter more. Learn why well-documented workflows produce consistent automation results.

AI instructionsworkflow documentationAI agents

September 29, 2026

How to Use AI Agents Without Giving Away Sensitive Business Data

A practical guide to using AI agents while protecting customer data, financial information, and proprietary processes. Learn where to draw boundaries.

AI data privacybusiness data securityAI agents

September 29, 2026

What Actus Agent Can Do That ChatGPT Cannot: Multi-Step Execution Across Tools

ChatGPT excels at conversation. Actus Agent executes workflows across your connected tools, stores context, and runs on a schedule. Learn the difference.

Actus Agent vs ChatGPTAI agentsworkflow automation