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Guides, updates, and stories

What we're building, and what we've learned building it.

What an AI Operations Assistant Should Actually Handle

September 29, 2026

What an AI Operations Assistant Should Actually Handle

A practical guide to what an AI operations assistant should handle: research, monitoring, document production, system handoffs, and exception routing.

AI operationsoperations assistantbusiness automation
AI Email Follow-Up for Small Businesses: A Workflow That Preserves Context

September 29, 2026

AI Email Follow-Up for Small Businesses: A Workflow That Preserves Context

Learn how to design AI email follow-up that preserves conversation context, respects timing, handles replies, and keeps humans in control of consequential messages.

AI emailfollow-up automationsales operations
How to Verify AI Agent Work Before Trusting It in Production

September 29, 2026

How to Verify AI Agent Work Before Trusting It in Production

A practical guide to verifying AI agent work: test with known answers, inspect edge cases, compare with human judgment, add confidence scoring, and build feedback loops.

AI verificationAI testingAI agents
Using Actus Agent for Competitive Research Without Manual Tracking

September 29, 2026

Using Actus Agent for Competitive Research Without Manual Tracking

Learn how to automate competitive intelligence with Actus Agent: monitor competitors, track meaningful changes, and surface insights without manual tracking.

competitive intelligencemarket researchAI agents
The Five Mistakes That Break AI Agent Workflows

September 29, 2026

The Five Mistakes That Break AI Agent Workflows

The five most common mistakes that break AI agent workflows: starting with volume, skipping exceptions, automating unclear processes, removing review gates, and measuring activity over outcomes.

AI workflow mistakesAI agentsworkflow design
Building an AI Content Pipeline: Research to Publication With Actus Agent

September 29, 2026

Building an AI Content Pipeline: Research to Publication With Actus Agent

A practical guide to building reliable AI content pipelines with Actus Agent, from research and drafting to review and publication.

AI content pipelinecontent automationcontent marketing
How Actus Agent Compares to Zapier and Make for Business Workflows

September 29, 2026

How Actus Agent Compares to Zapier and Make for Business Workflows

A practical comparison of Actus Agent, Zapier, and Make: when to use trigger-action automation versus agentic workflows.

Actus vs Zapierautomation comparisonAI agents
AI Website Audits: How Actus Agent Turns Findings Into Action

September 29, 2026

AI Website Audits: How Actus Agent Turns Findings Into Action

Learn how to build evidence-based AI website audits that prioritize conversion issues and turn findings into practical next steps.

AI website auditwebsite conversionsmall business websites
AI Lead Research for Small Businesses: A Practical Actus Agent Workflow

September 29, 2026

AI Lead Research for Small Businesses: A Practical Actus Agent Workflow

A practical guide to using Actus Agent for evidence-based lead research, qualification, website review, and next-action recommendations.

AI lead researchsmall business automationlead generation
How to Build a Website Audit Workflow with Actus Agent

September 29, 2026

How to Build a Website Audit Workflow with Actus Agent

Learn how to structure an evidence-based website audit workflow that turns observations into prioritized actions with Actus Agent.

website auditAI agentsSEO

September 29, 2026

The Small Business Guide to AI Agents: What They Are and When to Use Them

A plain-language guide for small business operators explaining what AI agents actually do, how they differ from chatbots and automation, and when they solve real operational problems.

AI agentssmall businessautomation

September 29, 2026

Actus Agent vs Zapier: When to Use AI Agents Instead of Workflow Automation

Zapier connects apps with fixed rules. Actus Agent handles workflows that require research, judgment, and multi-step reasoning. Here's how to choose the right tool.

Actus AgentZapierworkflow automation